{"id":95753,"date":"2017-11-13T10:04:23","date_gmt":"2017-11-12T23:04:23","guid":{"rendered":"http:\/\/smartoffice.com.au\/?p=95753"},"modified":"2017-11-13T10:04:23","modified_gmt":"2017-11-12T23:04:23","slug":"singles-day-rakes-in-25bn-haul","status":"publish","type":"post","link":"https:\/\/staging.strixdevelopment.net\/smartoffice\/2017\/11\/13\/singles-day-rakes-in-25bn-haul\/","title":{"rendered":"Singles Day Rakes In $25bn Haul"},"content":{"rendered":"
SHANGHAI \u2013 Chinese e-commerce giant Alibaba says its Singles’ Day\u00a0sales extravaganza hit US$25.4 billion over the weekend, smashing its own record from last year and cementing it as the world’s biggest shopping event.<\/p>\n
Once a celebration for China’s lonely hearts, Singles’ Day 11\/11 has become an annual 24-hour buying frenzy that exceeds the combined sales for Black\u00a0Friday<\/span><\/span>\u00a0and Cyber\u00a0Monday<\/span><\/span>\u00a0in the USA, offering a barometer for China’s consumers.<\/p>\n
At\u00a0midnight<\/span><\/span>\u00a0pre-orders drove Alibaba’s platforms to ring up $10 billion in just over an hour.<\/p>\n
As tills shut down at\u00a0midnight<\/span><\/span>\u00a0on Saturday<\/span><\/span>, Alibaba’s live sales-ticker registered 168.3 billion yuan (A$33 billion), up 39 percent from last year.<\/p>\n","protected":false},"excerpt":{"rendered":"