{"id":89861,"date":"1999-12-31T00:08:00","date_gmt":"1999-12-30T13:08:00","guid":{"rendered":"http:\/\/smartoffice.com.au\/orange-it-rebrands-to-it-station\/"},"modified":"1999-12-31T00:08:00","modified_gmt":"1999-12-30T13:08:00","slug":"orange-it-rebrands-to-it-station","status":"publish","type":"post","link":"https:\/\/staging.strixdevelopment.net\/smartoffice\/1999\/12\/31\/orange-it-rebrands-to-it-station\/","title":{"rendered":"Orange IT Rebrands To ‘IT Station’"},"content":{"rendered":"

From orange to blue: Orange IT has rebanded to ‘IT station.’<\/p>\n

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The newly blue branded ‘IT Station’ <\/a>store is now located at North Sydney at 141 Walker St, having shut down its previous ‘Orange IT’ Walker St store in February.  <\/p>\n

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The store closed just days before rivals JB Hi-Fi opened up a new store just doors away. <\/p>\n
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Advertised as the ‘one stop shop for IT’, the ‘IT Station’ in North Sydney is the only store listed on its website, despite previously operating several <\/span>Orange IT <\/span>shops in the Sydney CBD. <\/span><\/div>\n
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Several customers were not happy when Orange IT closed earlier this year, and took to Twitter to express discontent.<\/p><\/div>\n

<\/div>\n
Channel News<\/i> visited the new IT Station last week and found it was selling mainly computer accessories, headsets, <\/span>storage and networking solutions from the likes of Asus, Samsung and Seagate.<\/span><\/div>\n

<\/span><\/div>\n
It is also offering phone repairs including iPhone 4\/4S screen servicing. <\/span><\/div>\n
<\/div>\n
However, it no longer sells hardware, netbooks or PCs, which may be in light of the new competition from JB Hi-Fi, which is selling a massive range of tablets and Macs just down the road. <\/div>\n
<\/div>\n
The store is open Monday-Friday from 9-6, so it appears to be targeting the office crowd based in North Sydney. <\/div>\n
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From orange to blue: Orange IT has rebanded to ‘IT station.’<\/p>\n","protected":false},"author":41,"featured_media":91922,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"gallery","meta":{"footnotes":""},"categories":[28,672],"tags":[],"class_list":["post-89861","post","type-post","status-publish","format-gallery","has-post-thumbnail","hentry","category-archive","category-point-of-sale","post_format-post-format-gallery"],"yoast_head":"\nOrange IT Rebrands To 'IT Station' - Smart Office<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/staging.strixdevelopment.net\/smartoffice\/1999\/12\/31\/orange-it-rebrands-to-it-station\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Orange IT Rebrands To 'IT Station' - Smart Office\" \/>\n<meta property=\"og:description\" content=\"From orange to blue: Orange IT has rebanded to 'IT station.'\" \/>\n<meta property=\"og:url\" content=\"https:\/\/staging.strixdevelopment.net\/smartoffice\/1999\/12\/31\/orange-it-rebrands-to-it-station\/\" \/>\n<meta property=\"og:site_name\" content=\"Smart Office\" \/>\n<meta property=\"article:published_time\" content=\"1999-12-30T13:08:00+00:00\" \/>\n<meta name=\"author\" content=\"Oonagh Reidy\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Oonagh Reidy\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/staging.strixdevelopment.net\/smartoffice\/1999\/12\/31\/orange-it-rebrands-to-it-station\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/staging.strixdevelopment.net\/smartoffice\/1999\/12\/31\/orange-it-rebrands-to-it-station\/\"},\"author\":{\"name\":\"Oonagh Reidy\",\"@id\":\"https:\/\/staging.strixdevelopment.net\/smartoffice\/#\/schema\/person\/15e890b46095d075b43fe7ecb12341ae\"},\"headline\":\"Orange IT Rebrands To ‘IT Station’\",\"datePublished\":\"1999-12-30T13:08:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/staging.strixdevelopment.net\/smartoffice\/1999\/12\/31\/orange-it-rebrands-to-it-station\/\"},\"wordCount\":221,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/staging.strixdevelopment.net\/smartoffice\/#organization\"},\"image\":{\"@id\":\"https:\/\/staging.strixdevelopment.net\/smartoffice\/1999\/12\/31\/orange-it-rebrands-to-it-station\/#primaryimage\"},\"thumbnailUrl\":\"\",\"articleSection\":[\"Archive\",\"Point Of Sale\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/staging.strixdevelopment.net\/smartoffice\/1999\/12\/31\/orange-it-rebrands-to-it-station\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/staging.strixdevelopment.net\/smartoffice\/1999\/12\/31\/orange-it-rebrands-to-it-station\/\",\"url\":\"https:\/\/staging.strixdevelopment.net\/smartoffice\/1999\/12\/31\/orange-it-rebrands-to-it-station\/\",\"name\":\"Orange IT Rebrands To 'IT Station' - 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