{"id":87061,"date":"1999-12-31T00:18:00","date_gmt":"1999-12-30T13:18:00","guid":{"rendered":"http:\/\/smartoffice.com.au\/operation-nbn-take-up-needs-major-kick-start-report-warns\/"},"modified":"1999-12-31T00:18:00","modified_gmt":"1999-12-30T13:18:00","slug":"operation-nbn-take-up-needs-major-kick-start-report-warns","status":"publish","type":"post","link":"https:\/\/staging.strixdevelopment.net\/smartoffice\/1999\/12\/31\/operation-nbn-take-up-needs-major-kick-start-report-warns\/","title":{"rendered":"Operation NBN: Take-Up Needs Major Kick Start, Report Warns"},"content":{"rendered":"

NBN take up needs to be encouraged if the project is to have the impact the government desires, a Labor backed report has found.<\/p>\n

<\/p>\n\n\n\n
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Click to enlarge<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

And high hopes for NBN Labor certainly have. <\/font><\/div>\n


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Minister for Broadband, Steven Conroy’s ‘National Digital Economy Strategy’ released in May <\/font>expressed the Government’s aim that ‘by 2020, Australia will be one the world’s leading digital economies’ used widespread by public, businesses even in remote locations. <\/div>\n

<\/font><\/div>\n
So, they ll have their work cut out to make this digital transformation happen within next 9 years via the National Broadband Network, considering take up has been less than spectacular among the initial roll-out areas, including Tasmania and could have been far higher, the report found. <\/font><\/div>\n

<\/font><\/div>\n
“F<\/font>urther government action will be required on a broader scale throughout the NBN rollout to achieve the goals that have been identified in the Strategy,” the House of Representatives standing committee on infrastructure and communications final report found. <\/div>\n

<\/font><\/div>\n
The Gillard government needs to promote NBN uptake among Australians, business, government organisations and even the elderly,  and <\/font>“develop a comprehensive engagement strategy .. to promote the uptake of broadband and digital technologies during the NBN rollout,” the report states.<\/div>\n
<\/div>\n
Operation NBN take-up must incorporate “a range of approaches” including education, encouraging digital literacy and government must also be seen to be using the network. <\/div>\n

<\/font><\/div>\n
The standing committee’s final report into the potential role the NBN, says government must adopt “broadband-enabled technologies” into its own services to help boost NBN “utilisation”.<\/font><\/div>\n

<\/font><\/div>\n
In addition, there must be a<\/font> network of public access points connected to NBN services in as many communities as possible across the country.<\/div>\n

<\/font><\/div>\n
‘Digital literacy’ and online copyright issues were the other issues that need to be addressed, the report states. <\/font>On the enterprise front, Conroy and Co <\/font>must continue to support programs that equip SME’s<\/font> with the knowledge needed to compete in the digital economy.<\/div>\n

<\/font><\/div>\n
The eight person committee chaired by Sharon Bird MP, and consisting of <\/font>Labor MP’s only, made 16 recommendations in total in relation to the $36bn broadband rollout, which opposition criticised as a “feel good exercise” to help boost support.<\/font><\/div>\n

<\/font><\/div>\n
The inquiry received 252 submissions in total. <\/font><\/div>\n

<\/font><\/div>\n
Mr David Buckingham, iiNet, Chief Financial Officer, also argued an <\/font>national online strategy was required to identify the <\/div>\n
goals of the NBN and “change the focus of public debate.”<\/font><\/div>\n

<\/font><\/div>\n
<\/p>\n
 <\/div>\n

“We would like to see the debate switching fast to fundamental <\/font>questions like: where does Australia wish to be in a global digital economy or does Australia want to create jobs, improve domestic productivity, increase exports and advance its competitive position in a global digital economy?” <\/div>\n

<\/div>\n
“iiNet is a strong supporter of the NBN, but we are also of the opinion that a national online strategy should be a matter of priority and it should be developed in order to give the NBN, government agencies and the economy at large transparency, purpose and direction.”<\/div>\n","protected":false},"excerpt":{"rendered":"

NBN take up needs to be encouraged if the project is to have the impact the government desires, a Labor backed report has found.<\/p>\n","protected":false},"author":41,"featured_media":94728,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"gallery","meta":{"footnotes":""},"categories":[28,25],"tags":[],"class_list":["post-87061","post","type-post","status-publish","format-gallery","has-post-thumbnail","hentry","category-archive","category-services","post_format-post-format-gallery"],"yoast_head":"\nOperation NBN: Take-Up Needs Major Kick Start, Report Warns - Smart Office<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/staging.strixdevelopment.net\/smartoffice\/1999\/12\/31\/operation-nbn-take-up-needs-major-kick-start-report-warns\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Operation NBN: Take-Up Needs Major Kick Start, Report Warns - 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