{"id":83133,"date":"2017-07-04T11:00:00","date_gmt":"2017-07-04T00:00:00","guid":{"rendered":"http:\/\/smartoffice.com.au\/news-marketing-boss-goes-to-m-net\/"},"modified":"2017-07-04T11:00:00","modified_gmt":"2017-07-04T00:00:00","slug":"news-marketing-boss-goes-to-m-net","status":"publish","type":"post","link":"https:\/\/staging.strixdevelopment.net\/smartoffice\/2017\/07\/04\/news-marketing-boss-goes-to-m-net\/","title":{"rendered":"News Marketing Boss Goes To M.Net"},"content":{"rendered":"<p>The former News Limited marketing director, Scott Johnson, will head up M.Net&#8217;s local push into the mobile advertising and content service provider space<\/p>\n<div >Scott Johnson, former News Ltd marketing director, has joined mobile services company M.Net to drive the company&#8217;s launch of new mobile marketing products into the fast growing mobile ad sector. <\/p>\n<p>With the advanced mobile marketing services space set to reach $250-300 million in Australia alone by 2010, M.Net is set to ramp up its delivery of telco systems integration, content and market research.<\/p>\n<p>M.Net provides services to the Yahoo!7 group, including Seven Network and Pacific Publications, Austereo, and Telstra. This includes SMS competitions and advertising promotions for programmes such as Seven&#8217;s Dancing with the Stars and It Takes Two, as well as providing infrastructure, content and market research for Telstra&#8217;s Caller Tones ringback service. <\/p>\n<p>As News marketing director, Johnson was closely involved with news.com.au, FoxSports, Carsguide, and Careerone, also launching the News Digital Media and Truelocal brands.&nbsp; <\/p>\n<p>Prior to this, he held a variety of senior marketing management roles with Singtel Optus, launching key products in the TV, broadband content and corporate divisions. <\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>The former News Limited marketing director, Scott Johnson, will head up M.Net&#8217;s local push into the mobile advertising and content service provider space<\/p>\n","protected":false},"author":108,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"gallery","meta":{"footnotes":""},"categories":[28,20,30],"tags":[],"class_list":["post-83133","post","type-post","status-publish","format-gallery","hentry","category-archive","category-sales-marketing","category-sales-and-marketing","post_format-gallery"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - 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