{"id":82518,"date":"1999-12-31T00:57:00","date_gmt":"1999-12-30T13:57:00","guid":{"rendered":"http:\/\/smartoffice.com.au\/kerry-stokes-says-wan-asleep-at-the-keyboard\/"},"modified":"1999-12-31T00:57:00","modified_gmt":"1999-12-30T13:57:00","slug":"kerry-stokes-says-wan-asleep-at-the-keyboard","status":"publish","type":"post","link":"https:\/\/staging.strixdevelopment.net\/smartoffice\/1999\/12\/31\/kerry-stokes-says-wan-asleep-at-the-keyboard\/","title":{"rendered":"Kerry Stokes Says WAN Asleep At The Keyboard"},"content":{"rendered":"

In a speech to WA Business News recently, Channel Seven head and aspiring owner of West Australian Newspapers (WAN) Kerry Stokes said that WAN have been alseep at their keyboards when it comes to implementing a digital strategy and claims this may cost them dearly in the long run

 <\/P>

<\/A>
Click to enlarge<\/FONT><\/TD><\/TR><\/TBODY><\/TABLE>“In terms of a profitable and meaningful digital strategy, the WAN Board has quite simply been asleep at the keyboard. Their digital strategy consists of nothing more than a website that has barely evolved in eight years. To my mind it is seen as nothing more than a cost centre rather than a way to connect with customers, to cross promote, to market the brand and to ultimately make money” said Stokes, adding that, “This may make profits look good today but it threatens the long-term sustainability of earnings and dividends”.<\/P>

And Stokes knows a thing or two about digital media- with Channel 7 racking up revenues of $1.4 billion last year, Stokes notes that businesses like WAN “need to understand and exploit the interconnectivity between the different forms of media”.<\/P>

A few years ago, Stokes put his money where his mouth is and launched Yahoo!7 TV – an up-to-the-minute, comprehensive television and online resource. It supplies not only the latest TV listings but also TV-related headlines and links. Users can view daily television listings by selecting a free to air region or a Pay TV supplier. <\/P>

Only time will tell whether Stokes, who holds a 19.4 per cent share in WAN, can convince the Perth Establishment of the benefits of having such an online strategy.
<\/P><\/p>\n","protected":false},"excerpt":{"rendered":"

In a speech to WA Business News recently, Channel Seven head and aspiring owner of West Australian Newspapers (WAN) Kerry Stokes said that WAN have been alseep at their keyboards when it comes to implementing a digital strategy and claims this may cost them dearly in the long run<\/p>\n","protected":false},"author":59,"featured_media":92564,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"gallery","meta":{"footnotes":""},"categories":[28,25],"tags":[],"class_list":["post-82518","post","type-post","status-publish","format-gallery","has-post-thumbnail","hentry","category-archive","category-services","post_format-gallery"],"yoast_head":"\nKerry Stokes Says WAN Asleep At The Keyboard - Smart Office<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/staging.strixdevelopment.net\/smartoffice\/1999\/12\/31\/kerry-stokes-says-wan-asleep-at-the-keyboard\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Kerry Stokes Says WAN Asleep At The Keyboard - Smart Office\" \/>\n<meta property=\"og:description\" content=\"In a speech to WA Business News recently, Channel Seven head and aspiring owner of West Australian Newspapers (WAN) Kerry Stokes said that WAN have been alseep at their keyboards when it comes to implementing a digital strategy and claims this may cost them dearly in the long run\" \/>\n<meta property=\"og:url\" content=\"https:\/\/staging.strixdevelopment.net\/smartoffice\/1999\/12\/31\/kerry-stokes-says-wan-asleep-at-the-keyboard\/\" \/>\n<meta property=\"og:site_name\" content=\"Smart Office\" \/>\n<meta property=\"article:published_time\" content=\"1999-12-30T13:57:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/staging.strixdevelopment.net\/smartoffice\/wp-content\/uploads\/2017\/07\/20080402020015422de_200x180.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"200\" \/>\n\t<meta property=\"og:image:height\" content=\"180\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Staff Writers\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Staff Writers\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/staging.strixdevelopment.net\/smartoffice\/1999\/12\/31\/kerry-stokes-says-wan-asleep-at-the-keyboard\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/staging.strixdevelopment.net\/smartoffice\/1999\/12\/31\/kerry-stokes-says-wan-asleep-at-the-keyboard\/\"},\"author\":{\"name\":\"Staff Writers\",\"@id\":\"https:\/\/staging.strixdevelopment.net\/smartoffice\/#\/schema\/person\/714f1cbd2e510b456e528897501647d9\"},\"headline\":\"Kerry Stokes Says WAN Asleep At The Keyboard\",\"datePublished\":\"1999-12-30T13:57:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/staging.strixdevelopment.net\/smartoffice\/1999\/12\/31\/kerry-stokes-says-wan-asleep-at-the-keyboard\/\"},\"wordCount\":274,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/staging.strixdevelopment.net\/smartoffice\/#organization\"},\"image\":{\"@id\":\"https:\/\/staging.strixdevelopment.net\/smartoffice\/1999\/12\/31\/kerry-stokes-says-wan-asleep-at-the-keyboard\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/staging.strixdevelopment.net\/smartoffice\/wp-content\/uploads\/2017\/07\/20080402020015422de_200x180.jpg\",\"articleSection\":[\"Archive\",\"Services\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/staging.strixdevelopment.net\/smartoffice\/1999\/12\/31\/kerry-stokes-says-wan-asleep-at-the-keyboard\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/staging.strixdevelopment.net\/smartoffice\/1999\/12\/31\/kerry-stokes-says-wan-asleep-at-the-keyboard\/\",\"url\":\"https:\/\/staging.strixdevelopment.net\/smartoffice\/1999\/12\/31\/kerry-stokes-says-wan-asleep-at-the-keyboard\/\",\"name\":\"Kerry Stokes Says WAN Asleep At The Keyboard - Smart Office\",\"isPartOf\":{\"@id\":\"https:\/\/staging.strixdevelopment.net\/smartoffice\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/staging.strixdevelopment.net\/smartoffice\/1999\/12\/31\/kerry-stokes-says-wan-asleep-at-the-keyboard\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/staging.strixdevelopment.net\/smartoffice\/1999\/12\/31\/kerry-stokes-says-wan-asleep-at-the-keyboard\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/staging.strixdevelopment.net\/smartoffice\/wp-content\/uploads\/2017\/07\/20080402020015422de_200x180.jpg\",\"datePublished\":\"1999-12-30T13:57:00+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/staging.strixdevelopment.net\/smartoffice\/1999\/12\/31\/kerry-stokes-says-wan-asleep-at-the-keyboard\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/staging.strixdevelopment.net\/smartoffice\/1999\/12\/31\/kerry-stokes-says-wan-asleep-at-the-keyboard\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/staging.strixdevelopment.net\/smartoffice\/1999\/12\/31\/kerry-stokes-says-wan-asleep-at-the-keyboard\/#primaryimage\",\"url\":\"https:\/\/staging.strixdevelopment.net\/smartoffice\/wp-content\/uploads\/2017\/07\/20080402020015422de_200x180.jpg\",\"contentUrl\":\"https:\/\/staging.strixdevelopment.net\/smartoffice\/wp-content\/uploads\/2017\/07\/20080402020015422de_200x180.jpg\",\"width\":200,\"height\":180},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/staging.strixdevelopment.net\/smartoffice\/1999\/12\/31\/kerry-stokes-says-wan-asleep-at-the-keyboard\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/staging.strixdevelopment.net\/smartoffice\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Kerry Stokes Says WAN Asleep At The Keyboard\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/staging.strixdevelopment.net\/smartoffice\/#website\",\"url\":\"https:\/\/staging.strixdevelopment.net\/smartoffice\/\",\"name\":\"Smart Office\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/staging.strixdevelopment.net\/smartoffice\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/staging.strixdevelopment.net\/smartoffice\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/staging.strixdevelopment.net\/smartoffice\/#organization\",\"name\":\"Smart Office\",\"url\":\"https:\/\/staging.strixdevelopment.net\/smartoffice\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/staging.strixdevelopment.net\/smartoffice\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/staging.strixdevelopment.net\/smartoffice\/wp-content\/uploads\/2025\/07\/Smart-Office-Logo-Final-Yellow-1_page-0001.jpg\",\"contentUrl\":\"https:\/\/staging.strixdevelopment.net\/smartoffice\/wp-content\/uploads\/2025\/07\/Smart-Office-Logo-Final-Yellow-1_page-0001.jpg\",\"width\":1359,\"height\":477,\"caption\":\"Smart Office\"},\"image\":{\"@id\":\"https:\/\/staging.strixdevelopment.net\/smartoffice\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/staging.strixdevelopment.net\/smartoffice\/#\/schema\/person\/714f1cbd2e510b456e528897501647d9\",\"name\":\"Staff Writers\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/secure.gravatar.com\/avatar\/?s=96&d=mm&r=g\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/?s=96&d=mm&r=g\",\"caption\":\"Staff Writers\"},\"url\":\"https:\/\/staging.strixdevelopment.net\/smartoffice\/author\/staff-writers\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Kerry Stokes Says WAN Asleep At The Keyboard - Smart Office","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/staging.strixdevelopment.net\/smartoffice\/1999\/12\/31\/kerry-stokes-says-wan-asleep-at-the-keyboard\/","og_locale":"en_US","og_type":"article","og_title":"Kerry Stokes Says WAN Asleep At The Keyboard - Smart Office","og_description":"In a speech to WA Business News recently, Channel Seven head and aspiring owner of West Australian Newspapers (WAN) Kerry Stokes said that WAN have been alseep at their keyboards when it comes to implementing a digital strategy and claims this may cost them dearly in the long run","og_url":"https:\/\/staging.strixdevelopment.net\/smartoffice\/1999\/12\/31\/kerry-stokes-says-wan-asleep-at-the-keyboard\/","og_site_name":"Smart Office","article_published_time":"1999-12-30T13:57:00+00:00","og_image":[{"width":200,"height":180,"url":"https:\/\/staging.strixdevelopment.net\/smartoffice\/wp-content\/uploads\/2017\/07\/20080402020015422de_200x180.jpg","type":"image\/jpeg"}],"author":"Staff Writers","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Staff Writers","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/staging.strixdevelopment.net\/smartoffice\/1999\/12\/31\/kerry-stokes-says-wan-asleep-at-the-keyboard\/#article","isPartOf":{"@id":"https:\/\/staging.strixdevelopment.net\/smartoffice\/1999\/12\/31\/kerry-stokes-says-wan-asleep-at-the-keyboard\/"},"author":{"name":"Staff Writers","@id":"https:\/\/staging.strixdevelopment.net\/smartoffice\/#\/schema\/person\/714f1cbd2e510b456e528897501647d9"},"headline":"Kerry Stokes Says WAN Asleep At The Keyboard","datePublished":"1999-12-30T13:57:00+00:00","mainEntityOfPage":{"@id":"https:\/\/staging.strixdevelopment.net\/smartoffice\/1999\/12\/31\/kerry-stokes-says-wan-asleep-at-the-keyboard\/"},"wordCount":274,"commentCount":0,"publisher":{"@id":"https:\/\/staging.strixdevelopment.net\/smartoffice\/#organization"},"image":{"@id":"https:\/\/staging.strixdevelopment.net\/smartoffice\/1999\/12\/31\/kerry-stokes-says-wan-asleep-at-the-keyboard\/#primaryimage"},"thumbnailUrl":"https:\/\/staging.strixdevelopment.net\/smartoffice\/wp-content\/uploads\/2017\/07\/20080402020015422de_200x180.jpg","articleSection":["Archive","Services"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/staging.strixdevelopment.net\/smartoffice\/1999\/12\/31\/kerry-stokes-says-wan-asleep-at-the-keyboard\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/staging.strixdevelopment.net\/smartoffice\/1999\/12\/31\/kerry-stokes-says-wan-asleep-at-the-keyboard\/","url":"https:\/\/staging.strixdevelopment.net\/smartoffice\/1999\/12\/31\/kerry-stokes-says-wan-asleep-at-the-keyboard\/","name":"Kerry Stokes Says WAN Asleep At The Keyboard - Smart Office","isPartOf":{"@id":"https:\/\/staging.strixdevelopment.net\/smartoffice\/#website"},"primaryImageOfPage":{"@id":"https:\/\/staging.strixdevelopment.net\/smartoffice\/1999\/12\/31\/kerry-stokes-says-wan-asleep-at-the-keyboard\/#primaryimage"},"image":{"@id":"https:\/\/staging.strixdevelopment.net\/smartoffice\/1999\/12\/31\/kerry-stokes-says-wan-asleep-at-the-keyboard\/#primaryimage"},"thumbnailUrl":"https:\/\/staging.strixdevelopment.net\/smartoffice\/wp-content\/uploads\/2017\/07\/20080402020015422de_200x180.jpg","datePublished":"1999-12-30T13:57:00+00:00","breadcrumb":{"@id":"https:\/\/staging.strixdevelopment.net\/smartoffice\/1999\/12\/31\/kerry-stokes-says-wan-asleep-at-the-keyboard\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/staging.strixdevelopment.net\/smartoffice\/1999\/12\/31\/kerry-stokes-says-wan-asleep-at-the-keyboard\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/staging.strixdevelopment.net\/smartoffice\/1999\/12\/31\/kerry-stokes-says-wan-asleep-at-the-keyboard\/#primaryimage","url":"https:\/\/staging.strixdevelopment.net\/smartoffice\/wp-content\/uploads\/2017\/07\/20080402020015422de_200x180.jpg","contentUrl":"https:\/\/staging.strixdevelopment.net\/smartoffice\/wp-content\/uploads\/2017\/07\/20080402020015422de_200x180.jpg","width":200,"height":180},{"@type":"BreadcrumbList","@id":"https:\/\/staging.strixdevelopment.net\/smartoffice\/1999\/12\/31\/kerry-stokes-says-wan-asleep-at-the-keyboard\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/staging.strixdevelopment.net\/smartoffice\/"},{"@type":"ListItem","position":2,"name":"Kerry Stokes Says WAN Asleep At The Keyboard"}]},{"@type":"WebSite","@id":"https:\/\/staging.strixdevelopment.net\/smartoffice\/#website","url":"https:\/\/staging.strixdevelopment.net\/smartoffice\/","name":"Smart Office","description":"","publisher":{"@id":"https:\/\/staging.strixdevelopment.net\/smartoffice\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/staging.strixdevelopment.net\/smartoffice\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/staging.strixdevelopment.net\/smartoffice\/#organization","name":"Smart Office","url":"https:\/\/staging.strixdevelopment.net\/smartoffice\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/staging.strixdevelopment.net\/smartoffice\/#\/schema\/logo\/image\/","url":"https:\/\/staging.strixdevelopment.net\/smartoffice\/wp-content\/uploads\/2025\/07\/Smart-Office-Logo-Final-Yellow-1_page-0001.jpg","contentUrl":"https:\/\/staging.strixdevelopment.net\/smartoffice\/wp-content\/uploads\/2025\/07\/Smart-Office-Logo-Final-Yellow-1_page-0001.jpg","width":1359,"height":477,"caption":"Smart Office"},"image":{"@id":"https:\/\/staging.strixdevelopment.net\/smartoffice\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/staging.strixdevelopment.net\/smartoffice\/#\/schema\/person\/714f1cbd2e510b456e528897501647d9","name":"Staff Writers","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/?s=96&d=mm&r=g","caption":"Staff Writers"},"url":"https:\/\/staging.strixdevelopment.net\/smartoffice\/author\/staff-writers\/"}]}},"_links":{"self":[{"href":"https:\/\/staging.strixdevelopment.net\/smartoffice\/wp-json\/wp\/v2\/posts\/82518","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/staging.strixdevelopment.net\/smartoffice\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/staging.strixdevelopment.net\/smartoffice\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/staging.strixdevelopment.net\/smartoffice\/wp-json\/wp\/v2\/users\/59"}],"replies":[{"embeddable":true,"href":"https:\/\/staging.strixdevelopment.net\/smartoffice\/wp-json\/wp\/v2\/comments?post=82518"}],"version-history":[{"count":0,"href":"https:\/\/staging.strixdevelopment.net\/smartoffice\/wp-json\/wp\/v2\/posts\/82518\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/staging.strixdevelopment.net\/smartoffice\/wp-json\/wp\/v2\/media\/92564"}],"wp:attachment":[{"href":"https:\/\/staging.strixdevelopment.net\/smartoffice\/wp-json\/wp\/v2\/media?parent=82518"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/staging.strixdevelopment.net\/smartoffice\/wp-json\/wp\/v2\/categories?post=82518"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/staging.strixdevelopment.net\/smartoffice\/wp-json\/wp\/v2\/tags?post=82518"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}