Grammy Award recipient Mariah Carey has appeared in a new ad for Intel’s Centrino Duo, taking the company’s ‘Entertainment In Your Lap’ slogan to heart.

The ad debuted at tonight’s Grammy Awards ceremony, in which Carey won three awards, and features Carey sitting in a man’s lap as he tries to make a playlist on his laptop for his girlfriend. She then sings to him, and the tagline is “With the new Centrino Duo, your digital entertainment really comes to life.”
The ad will be featured over the next couple of months and will be accompanied by print, banner and online advertising in the US.
It is the latest in a series of ‘Entertainment In Your Lap’ ads which have also included celebrities such as Tony Hawk, John Cleese, Lucy Liu and Seal. No word yet as to whether these spots will be shown in Australia.
Intel’s Centrino Duo was launched two weeks ago, and features dual-core capability and new power-saving features over the original Centrino series.

See the ad here: http://www.intel.com/products/centrino/duo/ad.htm?iid=HMPAGE+HL_060208